Iran’s tourism sector is growing rapidly, with foreign arrivals up 48 percent this year compared to previous years. Seyyed Reza Salehi Amiri, Iran’s Minister of Cultural Heritage, Handicrafts, and Tourism, revealed these figures during an administrative council meeting in Lahijan, northern Iran. He emphasized the sector’s increasing impact on the national economy.
Last year, more than 7.39 million foreign tourists visited Iran, generating approximately $7.4 billion in revenue. These numbers highlight tourism as a key economic driver. Salehi Amiri projected that arrivals could reach 10 million by the end of this year, potentially producing around $10 billion in revenue. Tourism has thus become a central part of the nation’s economic strategy.
The minister stressed that tourism goes beyond hotels and accommodations. He described it as an engine for economic transformation that can boost employment and support local businesses. He also praised Gilan Province for its rich cultural, historical, and natural attractions, noting that the region could serve as a hub for national development.
Iran is home to over 50 historical sites awaiting UNESCO World Heritage registration. These sites underscore the country’s global cultural significance. Salehi Amiri highlighted Lahijan as an “open-air historical museum,” featuring medieval fortresses and Safavid-era polo fields. He called for more investment in tourism infrastructure to improve visitor experiences and promote Iran’s cultural heritage internationally.
Experts say tourism growth will have spillover effects on other sectors. It can increase spending in local businesses, create jobs, and strengthen the handicraft and hospitality industries. Officials also emphasize that better transportation, accommodations, and visitor services will attract higher-value tourists.
Political analysts note that promoting Iran’s cultural heritage can strengthen international relations. Tourism thus offers opportunities for cultural diplomacy and soft power. Regional cooperation may expand, supporting sustainable development initiatives across multiple sectors.
Looking ahead, authorities plan to streamline visa procedures and enhance marketing campaigns to maintain growth. Strategic investments in transportation and cultural programs are expected to support continued expansion. Officials aim to attract millions more visitors each year, making tourism a cornerstone of long-term economic and cultural development.
In summary, Iran’s tourism growth reflects its ambition to become a global cultural and economic destination. By combining historical heritage with modern infrastructure, the country expects sustained growth, broader international recognition, and new economic opportunities.